Social Media Video & Management
Social media works best when businesses have a regular supply of engaging content and a clear plan for using it. Our team can produce professional video content for your social media channels and also assist with managing your social media presence.
Whether you need a series of short videos, regular content for your business or help keeping your social media active, we can tailor the service to suit your business and marketing goals.
Video content for social media
Video gives businesses an opportunity to show their people, products, services and expertise in a way that is easy for potential customers to engage with.
We can plan and film content specifically for social media, rather than simply taking a longer corporate video and cutting it into smaller pieces. A single filming session can also be planned to produce multiple pieces of content, helping you get more value from the time spent filming.
Social media video content can include:
- Short promotional videos
- Product and service videos
- Customer testimonials
- Tips and educational content
- Staff and business profiles
- Behind-the-scenes content
- Interviews and updates
- Event content
- Videos for social media advertising
Social media management
Producing good content is only part of maintaining an effective social media presence. For businesses that don’t have the time or resources to manage their own channels, we can also assist with the ongoing management of their social media.
Depending on your requirements, we can help plan content, prepare posts and keep your social media channels active and up to date. This means your video production and social media activity can work together rather than being treated as separate parts of your marketing.
Creating content efficiently
One of the advantages of planning your social media video production in advance is that we can capture a range of content during the same filming session.
Rather than organising a new shoot every time you need something to post, we can work with you to identify topics, messages and ideas beforehand and create a library of video content that can be used over time.
We can also produce different versions of content to suit where it will be used, including shorter edits and formats suitable for different social media platforms.
Social media advertising
Video can also be produced specifically for paid social media campaigns. Advertising content often needs to communicate its message quickly, attract attention and give viewers a clear reason to take the next step.
We can work with you to develop video content around your campaign, product, service or target audience and create versions suitable for digital advertising.
A practical approach to your social media
You don’t necessarily need to produce new content every week. We can help develop a practical approach based on your business, available content and budget.
If you’re looking for help producing social media videos or would like assistance managing your business’s social media presence, talk to our team about what you want to achieve and how we can help.